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Color Psychology: Go Green

The phrase ‘Go green’ instantly arouses sentiments surrounding ecological health, and quite reasonably so, given the current climate crisis. But the perception of green wasn’t always this, and has changed and evolved immensely through time. Found naturally in vegetation due to a chemical compound called chlorophyll, and made by mixing the primary shades of blue and yellow, the color green has a history as rich as its shades. Read on to find out more.

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